Your company doesn't need more effort. It needs process.
We diagnose bottlenecks, structure processes and implement agile methodologies to turn your operation into something predictable — instead of putting out fires every month.
Certified Meta & Google partner · Serving clients since 2019
A change agent inside your company
The Backyard was created to provide strategies and solutions in business management, engineering, planning, marketing and sales for entrepreneurs, small and medium businesses — helping to launch, build or scale your business steadily and sustainably.
Through a detailed analysis of your idea or an already-running venture, we identify opportunities, diagnose and formulate strategies for the challenges every company faces in the market. Our methodology is structured in cycles of continuous improvement and agile methodologies — always with a commitment to the client's results.
We have experience leading projects in segments such as Startups, Financial Services, Payment Processing, Telemarketing, Retail, and Capital Goods and Consumer Goods Industries.
Governance, strategy and execution — in one place
Governance & Processes
Process and project organization, with current-state mapping (AS IS) and future-state modeling (TO BE).
Formation & Planning
Company formation and strategic, tactical and operational planning, with a structured project plan from day one.
Agile Methodologies
UX/CX consulting, drafting vendor contracts, and building institutional and business policies.
Market Intelligence
Market research and analysis, brand positioning, and data analysis (Business Intelligence).
Marketing & Sales
Marketing and sales strategy, with training for your sales, planning and marketing teams.
Digital Transformation
We connect, organize and automate the flow of processes between departments and with the customer — including internal communications and corporate events.
Why structure your company with us
Agile Methodology
Continuous improvement cycles based on Lean Six Sigma, DMAIC and Design Thinking — applied to your business in practice, not just in theory.
Cross-Industry Experience
We've led projects in Startups, Financial Services, Payment Processing, Retail, Manufacturing and Telemarketing.
Commitment to Results
Every strategy is measured against real business indicators — not just pretty reports that sit in a drawer.
Our work breakdown structure
Diagnostic
Ishikawa Diagram, A3 Report, 5 Whys and 5W2H to identify the real root cause of problems.
Methodology
Lean Startup, Lean Six Sigma, DMAIC and Design Thinking / Scrum applied to your context.
Strategic Planning
SMART, SWOT, CANVAS and Porter's 5 Forces shaping the action plan.
Tracking
ROI, ROAS, Break-Even ROAS dashboards and KPIs to measure the real result.
Before you ask
Yes — we work with everyone from micro-entrepreneurs with growth potential to large enterprises. The initial diagnostic is the same: understand your reality before proposing any solution.
It depends on the scope: some projects are one-off (company formation, strategic plan), others are ongoing (governance and process improvement). We define this together with you during the diagnostic.
Both. We don't just hand over a report — we track the implementation of the methodologies and adjust based on real results.
Not necessarily. Many companies come to us just knowing something isn't flowing well — it's precisely our diagnostic that pinpoints where the bottlenecks are.
Request a Free Business Diagnostic
In a quick conversation, we get a picture of your company's reality and show you where the opportunities are to improve process, management and results.